A long-term partnership agreement has been signed between the adidas brand and the Power of the Wind sailing school.
The parties intend to jointly open the brand's flagship store on the territory of the Metropolis shopping center in the capital. So Muscovites will soon be able to go shopping and find everything they need for recreation on the water and sports in one place.
Information about the upcoming opening was shared by representatives of the brand with "Poster Daily". In the store you can find a variety of clothes up to capsule collections, which until recently were not sold in Russia. Also, the store will have the brand's sports shoes and accessories for sports.
A special place will be allocated for the Power of the Wind, where yachting master classes will be held and it will be possible to listen to thematic lectures. When the grand opening of the outlet takes place, a limited collection of clothing from its own sports brand, Powers of the Wind, will be on sale. The opening is planned for the last days of September.
In addition, the partners' plans include a joint expedition to the White Sea. It is already known that several famous personalities will sail, including actor Alexander Gorchilin and singer Mirel. Adidas explains the partnership as an intention to convince people to spend more time outdoors.